The old bridge, one of various symbols of the city, connect the old urban center with connects the old urban center with the beautiful nature spread over the hills.
Maribor is a destination of experiences. Picturesque hills create unforgettable memories, visitors can enjoy high quality food and dance to the rhythm of festival music while getting to know secret gems of Slovenia.
Redesign of corporate identity consisted of destination logotype and wide range of corporate and advertising materials. The main element is old city bridge. It connects the old urban center with the beautiful nature spread over the hills. The shape of the bridge is easily recognized in the frame of the brand logo. In the word "Maribor", a diagonal extension is added to the letter "o" in the lower letter strip, creating an image of magnifying glass, a symbol of exploration. The slogan is simple, is speaks to you and invites you to "Discover and experience".
Promotional materials and gifts that represent the symbols of city and region.
A unique discovery and a great experience.