Pay. Save. Go.

VULT is a mobile application to transact online, deposit, withdraw, pay bills, send & receive money. Its goal is to keep digital business safe and to offer services that meet everyone’s needs.
We incorporated VULT's main feature – personalized customer service – into the African brand identity. The symbol represents a merge of the letter “V”, with the idea of a fingerprint that reflects customer centricity and strong security. Combined with the tagline’s massage “Pay. Save. Go.” the dynamic shape of the symbol stands for constant access on the go. With a vibrant color palette and modern visual communication, we approached the main target group - young people.